Many teachers promote helping their students with "confidence." And while this isn't a bad thing of course, we recommend looking at it in a different way. 

Confidence isn't really quantifiable. Selling an emotional result can be a difficult business proposition. It makes it challenging for the client to know when they've achieve the result, attribute that to your service, and for you to re-sell them. 

But it's actually more challenging for another reason:

Choosing a niche isn’t like going shopping and picking one of the shelf.

Rather, it’s really part of your journey.

A fusion.

And that’s what Maggie Rogers did when she impressed the entire world with her niche of one.

One of the most common questions we receive from teachers is “Do I REALLY need a niche?”

Our answer is quite simple: if you want to have a business and not just a hobby, yes.

In this newsletter, we dive into why.

Hint: it’s not for its own sake.

Dr. LePera says our bodies enter what’s called a “sympathetic freeze state.”

This is kind of like hibernation, where we are not able to push through. Our bodies don’t allow us to keep going because of the perceived threat, so we stay in procrastination mode.

For you, you may have had goals that you’ve put off or delayed for this reason.

Putting things off until the next quarter, the next semester, or next year? Your body might be in the sympathetic freeze state.

The newsletter has definitely made a comeback. And with the algorithm changes we’ve seen recently to the main social media platforms (not for the better), owning your audience has become more vital.

A newsletter is a great way to do this.

And it’s not simply about collecting emails. It’s about many supplemental benefits as well.

Here are the 5 best ways to utilize one.

Let’s first say this: imposter syndrome is a crutch, not an excuse. There are a lot of people that use it as a reason to stay complacent and not move forward. The reality is that everyone experiences imposter syndrome.

Everyone.

Successful people move forward anyway. Unsuccessful people complain about how bad their imposter syndrome is.

For Beyoncé, her imposter syndrome was nearly crippling. So used the character invention tactic that thousands have used to overcome imposter syndrome.

The majority of people follow the 1% mindset of having incremental progress each day. This makes them feel good. It isn’t a bad thing, of course, but it comes with a consequence: we tend to lose sight of the end goal.

If we have the mindset of “if I get better each day, I’ll reach my goal eventually,” what is eventually?

5 years? 10 years? 50 years?

What if 50 years go by and you look back and you still didn’t reach your goal? How would you feel?

This is the exact mistake of incremental progress when what we’re really doing is giving ourselves an excuse not to take a risk.

We view Dogme as part of the process, not as the end results in itself. Which means it’s a tool in the teaching toolbox to be used when appropriate.

One way this works really well is within a curated, personalized student experience. This is a fancy way of saying a course.

Once you have your self-directed steps for your niche to follow, let the Dogme tool shine in the live sessions with your students.